2ND FRIDAY UPDATE, MIDDAY: Disney’s Maleficent: Mistress of Evil is leading the weekend with a less-than-expected result of $35.5M after a $11.75M Friday. The expectation here is that overseas will recoup any domestic shortfall for this $185M production, with global projections now between $135M-$140M.
Last night’s PostTrak exits show 32% of families out to 68% general audiences. Parents gave the movie a 59% definite recommend, while kids under 12 gave it 52%. Females turned out at 61% to guys’ 39%. The under 25 crowd repped 43% of the pic’s moviegoers last night.
As typical for a Disney family pic, it boils down to Saturday’s business whether this Angelina Jolie sequel spikes back up into its $40M+ projected range.
Right now, Warner Bros./Bron/Village Roadshow’s Joker is keeping Sony’s Zombieland: Double Tap in third place, with the former beating the latter $30.1M in weekend 3 to $26.6M. Joker is seeing $9M today, while Zombieland 2 is eyeing $10M,
including last night’s $2.85M previews. Joker‘s running total by Sunday looks to stand at $248.1M. Wouldn’t that be interesting if it beats Maleficent 2 all together? 54% definite recommend for Zombieland 2. Many expect business to be frontloaded this weekend, with fans turning out yesterday and today
Though a profitable ancillary life is expected for this action comedy which will reap most of its bucks here in U.S./Canada. Zombieland 2 drew 31% Males over 25 (who enjoyed it the most at 89% positive), 26% males under 25, 22% females over 25, and 20% females under 25.